ENTHEO’s™ DESIGN
services are about injecting fresh thinking into creating the type of organisation
where innovation is central and products and services really address the needs
of the market.
The need for freshness is a constant one. The
DISCOVER phase will have
uncovered a number of areas, each unique to your organisation’s environment.
It might be the fact that there are real bottle necks in driving existing innovations
to market or that entrepreneurial talent leaves because creative thinking and
risk is not encouraged or rewarded. Or maybe you are a service orientated
company where your employees are not delivering top notch customer experiences
or you don’t have a way to really involve customers or employees in creating
the products and services of the future. Whatever your company's specific needs
ENTHEO™ can work with you to fine tune or reinvigorate your innovation
journey.
Creative Interventions
Within ENTHEO’s creative interventions the world of marketing and organisational
change meet and the ENTHEO™ Team are experts in one or both disciplines.
We apply a range of creative techniques and processes generating a highly engaging
and memorable experience. Central to our success are our catalysts and experts;
artists, musicians, writers, actors, psychologists and a multitude of other
creative and business experts who, in collaboration with the client team, bring
new perspectives, energy and zest to organisational, business and marketing
problems.
Creative interventions are carefully designed and facilitated with strategic
innovation as a central priority. When appropriate we use the output from the
DISCOVER phase as springboards for creative thinking and generate numerous
ideas before we narrow down to the best to flesh out and develop further.
Flexible in their application, creative interventions can range from a one
to two day event, to more compact half day interventions or hourly energisers.
The scope depends on the purpose and output required and is co-created with
the company’s innovation parameters and objectives in mind. The output
depends on what you want to create; whether these are employee engagement ideas,
product prototypes or new service propositions.
Engagement Workshops
These workshops are designed to engage employees in creating ideas for new
ways of working, engaging with the brand and making creative thinking and
a culture of innovation a living reality. If used after an employee survey
has taken place, they are designed to help make sense of the data, create
ownership and decide on action plans on how to implement change in the organisation.
Imagining and Creative Action Planning
The starting point for this is to visually create
the innovation story that the company wants to tell. Through the use of visualisation
and creative techniques, ENTHEO™ Imagining & Action Planning Workshops
create the environment where this can take place. Through a carefully designed
process, participants are taken from an imagined future that they collaboratively
create, to a top level action plan with key milestones attached. When the right
people are together with purpose, what would have normally taken days, weeks
or even months to achieve, can be fast-tracked into a clear understanding of
what needs to be done with action orientated decision making.
Catalysing & Prototyping
Innovating is rarely a cut and dry process. This service helps the company to
experiment by developing prototypes of its innovations
or piloting ideas in small parts of the company. We encourage experimentation
and play to develop new product or service ideas. Then we can test these early-stage
ideas in rapid and cost effective ways with consumers or business customers.
New Business Design
New business design is about taking an initial idea and scoping out
the detail of how the new innovation could work. This is particularly helpful
for fleshing out a business proposition, working through its positioning and
market attractiveness and getting it ready to be developed or integrated into
the organisation.
